In Accord

One-step ahead

Our full service offering and emphasis on client collaboration enables us to continually deliver exceptional results.  

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Approach

A single team with one objective: maximising your return on investment.

Digital specialists, media planners and creative designers work side-by-side devising, designing and delivering award-winning campaigns, all integrated under one roof.

No baton-passing for us. 

 

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LOOP

Accurate, consolidated reporting

LOOP brings together data from your calls, clicks, visits, actions, sales and more. As well as measuring the influence of offline activity on online performance, bespoke web dashboards offer real-time tracking in one place. You’ll save time and resources, avoid duplication and make the right decisions going forward.

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  • The Travel Marketing Awards Gold
  • Canadian affair
  • Travolution Marketing Awards 2015 Winner
  • Explore
  • The Travel Marketing Awards Silver

AWARD-WINNING TRAVEL MARKETING

We've been doing what we do for almost 30 years. That's a lot of strategies, planning, buying and evaluating the latest technologies and advertising channels.

Accord is the UK's leading travel marketing agency - working with a wide range of cruise lines, tour operators, online travel brands, domestic and international tourist boards, hotels and resort groups.

Our achievements continue to be recognised by the industry. Recent accolades include Best Website User Experience at the 2015 Travolution Awards, and both Best Online Advertising and Best Website at the 2016 Travel Marketing Awards.

WE KNOW TRAVEL
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  • Anchor Care Homes
  • Arriva
  • Ambassador Theatre Group
  • Law Absolute

RECRUITMENT MARKETING

Accord creates and plans many successful multi-channel recruitment campaigns for brands in sectors such as education, retail, health and social care.

We identify the most appropriate marketing channels, employing a portfolio of services including employer branding, applicant management and talent tracking. We help identify and attract the right candidates for your vacancy.

WE KNOW RECRUITMENT
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  • cats protection
  • Age Uk Stairlifts
  • Farleigh hospice
  • mind
  • Children with cancer uk

CHARITY MARKETING

It’s a simple truth: without dedicated donors and engaged volunteers, charities would be unable to continue the vital work they do. Data-driven and strategic marketing campaigns are necessary to engage the correct audiences, inspire their imagination and motivate them to participate.

Having worked with some of the UK’s largest charities, we know what makes a winning campaign work. From poignant TV ads to eye-catching digital ads, we ensure that your marketing connects with the right audiences, at the right time - every time. 

WE KNOW FUNDRAISING
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  • ROL Cruise
  • Age Uk Stairlifts
  • Monarch Mobility
  • Companion Stairlifts
  • Anchor Care Homes

OVER 50S MARKETING

With the over-50s now making up over a third of the total UK population, grey really is the new blonde!  Yet, for some reason, many marketers and brands continue to neglect this demographic.

At Accord, we specialise in creating and delivering campaigns that allow brands to effectively target this complex, diverse and lucrative market, without falling victim to lazy stereotyping. By carefully segmenting mature consumer groups based on their different wants, needs and buying habits, we design impactful campaigns that really get brands noticed.

WE KNOW THE GREY MARKET
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OUR VALUES

Our values form our DNA. They guide the way we work with our clients, business partners, suppliers and each other. Through working hard, driving collaboration, taking responsibility and being open-minded, we have created a vibrant company culture where ideas can blossom, people can thrive and success can flourish.

WORKING HARD

There is great value in simply working hard. It teaches perseverance, persistence, and determination. Moreover, it means we keep our promises and take personal responsibility to perform to the best of our abilities - day in, day out.

COLLABORATION

Collaboration is the fuel of our business, whether it is with our clients, partners or each other. It encourages a culture of continuous learning and drives innovation, inspires a sense of community and increases productivity.

RESPONSIBILITY

Taking responsibility is important to us because we care, really care. It means we take action with a sense of urgency, embrace change and value the strengths, experiences and perspectives of others.

OPENNESS

We realise that no matter how long we’ve been around, we couldn’t possibly have experienced everything. At Accord there is a genuine desire to learn, seek input from others and be receptive to new ideas.

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OUR TEAM

Individually and collectively brilliant! Our teams keep one eye on the details and the other on the bigger picture. That’s how we stay grounded, whilst encouraging innovation and delivering award-winning marketing campaigns for our clients.

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