Find out more about life and work at Accord. Read our thoughts and insights on the latest industry developments, reports and news.


Video, Video, Video!

09 May 2017

Video content has never been more important - it is fast becoming the most effective way for brands to reach their audiences, engage consumers and drive sales. So, what benefits can video bring to your marketing strategy?


Accord Raises Almost £5k for Age UK

03 May 2017

Each year, Accord selects a new charity partner for the year ahead, working closely with them to raise as much money as possible. This year we raised almost £5k for our charity of choice: Age UK.


Understanding the consumer journey

25 April 2017

In this infographic, we give you a summary of all the key stages of the customer journey, as well as pinpointing the stage where each marketing channel – from social to print - is most effective.


Tailoring your travel campaigns for the new path to purchase

20 April 2017

With digital travel content now accounting for 2.4 billion minutes of people’s lives every month, precise and insight-led digital marketing approaches are more important than ever.


7 reasons why your email doesn’t deliver

05 April 2017

Email marketing is one of the most powerful and personal ways to connect with customers. Here are our top tips on what to avoid.


Accord begins partnership with Children with Cancer UK

03 April 2017

We are very proud to announce that our new charity partner for the year ahead is Children with Cancer UK.