/Insights
News & insights
Explore industry trends, whitepapers, events, and more.
Jasman Ahmad named Silver Trailblazer
We’re proud to announce that our very own Strategy Director, Jasman Ahmad, has been recognised as a Silver Trailblazer by the Silver Marketing Association, celebrating his expertise and dedication to the over-50s market.
Maximising data accuracy and performance with Server-Side Google Tag Manager
Server-Side GTM sits between your regular (client-side) Google Tag Manager container and third-party platforms servers (e.g. Google Analytics, Google Ads, Meta).
RAJAR Q4 2024 key takeaways
The latest RAJAR Q4 results are in, and the data confirms that UK radio remains a dominant and thriving channel. With shifting audience habits and the growing influence of digital platforms, here are the biggest takeaways.
Team Accord: David Branch, Senior Account Manager
David brings a wealth of experience to his role as Senior Account Manager, overseeing key accounts and driving growth across all channels. Passionate about strategy and client collaboration, he thrives on delivering results.
Super Bowl 2025: The ads that stole the show
Which brands made the biggest impact this year? Some entertained, some made a statement, and others didn’t quite land as well. Here’s our rundown of the most talked-about ads of 2025, plus some of our team’s take on which ones stood out for them.
No Such Normal 2025: white paper launch event key takeaways
As we enter 2025, the media landscape is evolving fast. To help brands navigate these changes, we teamed up with our trusted media partners and Accord’s Digital experts to reflect on the past year and look ahead to what’s next.
No Such Normal 2025
The wait is over! We’re thrilled to announce the release of our highly anticipated white paper, No such normal.
Your hub for insight & innovation
Small group escorted tour operator, Jules Verne, has announced the launch of its new brand identity, now live across all communications and channels.
Where we’ll be
Upcoming conferences, workshops, and webinars that we’ll be attending, speaking at, sponsoring, or partnering with.