/Insights

News & insights

Explore industry trends, whitepapers, events, and more.

Travel, Digital, Creative, Strategy, Inside Accord, White papers Accord Marketing Travel, Digital, Creative, Strategy, Inside Accord, White papers Accord Marketing

Why Microsoft Ads deserve a spot in your digital marketing strategy

In today’s digital marketing world, diversifying your advertising strategy is key to capturing your audience across multiple platforms. While many advertisers focus solely on Google Ads or Facebook, they should include an often-overlooked but powerful platform in their strategy - Microsoft Ads.

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Travel, Digital, Creative, Strategy, Inside Accord, White papers Accord Marketing Travel, Digital, Creative, Strategy, Inside Accord, White papers Accord Marketing

Winter travel trends: A place in the sun

In the immortal words of Eddard Stark, ‘Winter is coming’, but with the cold drawing in, many Brits are looking to escape to sunnier climes. Based on Mail Metro Media’s latest research piece, they examine why, when, where, and how holidaymakers are chasing the winter sun in 2024/25. 

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Events

Here’s our bulletin board where you can discover upcoming conferences, workshops, and webinars.  We’ll be attending, speaking at, sponsoring, or partnering, and we’d love to see you there.

06

November

Wanderlust Reader Travel Awards

Celebrating the best in travel for 23 years, the Wanderlust Reader Travel Awards will spotlight the most-desirable destinations, tour operators and travel brands- catch our Head of Account Management, Matt Price, there on the day.

Wanderlust\ The Tate Modern, London


19

November

The British Travel Awards

We’re thrilled to announce that we’ll be attending the British Travel Awards! Join us as we celebrate excellence in travel and tourism among the industry’s top companies and innovators.

Battersea Evolution


28

November

The Travolution Awards

The Travolution Awards are the biggest annual celebration of the talents and achievements of brands and individuals in the online travel sector in the UK and beyond. Shortlisted for ‘Best Content Marketing Campaign’, we’ll see you there.

Travolution \ City Central at the HAC


29

November

AWTE Platinum Xmas lunch

Our Managing Director, Maria Payne, has been shortlisted for the AWTE (Association of Women Travel Executives) Mentor of the Year Award. We’ll be there on the day celebrating 70 years of the AWTE supporting Women.

AWTE \ The Church House, Westminster