/Insights
News & insights
Explore industry trends, whitepapers, events, and more.
Jet-set January: 2024’s travel ad round-up
Despite the economic backdrop, post-Christmas fatigue has always been a perfect storm for travel advertising. It is a time when most Brits are staying in, saving energy, and dreaming longingly of sunnier climates
No Such Normal 2024: white paper launch event key takeaways
Amidst a global cost of living crisis, 2023 was the year consumers became more discerning about the products and services they bought - so it was increasingly important for brands to be transparent in their messaging and promote value at every opportunity.
Google Consent Mode v2: Take action now to prevent performance impact
In the ever-evolving digital marketing landscape, Google has announced Consent Mode v2, which businesses must implement by March this year.
Team Accord: Ashley Gilmour, Head of SEO
Ashley, our Head of SEO, is a driving force behind our success in enhancing online visibility. With a proactive approach, Ashley and his team craft and implement cutting-edge SEO strategies, resulting in amplified organic traffic and revenue for our clients.
Sonic Waves of Impact - The Power of Audio
In a landscape where visuals often take centre stage, it's easy to overlook the influence of another, often underestimated, medium - audio.
Team Accord: Kris Klitou, Senior Account Manager
Meet Kris our Senior Account Manager with a track record of fostering enduring client relationships and driving business growth.
State of the Nation White paper
This white paper embarks on a journey to explore the recovery and resurgence of UK tourism by looking at changing consumer behaviours, the ever-increasing importance of data and opportunities for growth.
Building brands through the power of OOH
This guide highlights five key reasons why its unique ability to captivate attention, evoke emotions and convey compelling brand stories should not be underestimated.
Events
Here’s our bulletin board where you can discover upcoming conferences, workshops, and webinars. We’ll be attending, speaking at, sponsoring, or partnering, and we’d love to see you there.
06
November
Wanderlust Reader Travel Awards
Celebrating the best in travel for 23 years, the Wanderlust Reader Travel Awards will spotlight the most-desirable destinations, tour operators and travel brands- catch our Head of Account Management, Matt Price, there on the day.
Wanderlust\ The Tate Modern, London
19
November
The British Travel Awards
We’re thrilled to announce that we’ll be attending the British Travel Awards! Join us as we celebrate excellence in travel and tourism among the industry’s top companies and innovators.
Battersea Evolution
28
November
The Travolution Awards
The Travolution Awards are the biggest annual celebration of the talents and achievements of brands and individuals in the online travel sector in the UK and beyond. Shortlisted for ‘Best Content Marketing Campaign’, we’ll see you there.
Travolution \ City Central at the HAC
29
November
AWTE Platinum Xmas lunch
Our Managing Director, Maria Payne, has been shortlisted for the AWTE (Association of Women Travel Executives) Mentor of the Year Award. We’ll be there on the day celebrating 70 years of the AWTE supporting Women.
AWTE \ The Church House, Westminster