Oh, what a night!
Accord Marketing awarded Agency of the Year at this year’s Travel Marketing Awards.
We’re immensely proud to see our collective hard work being acknowledged and celebrated because, in the last 12 months, we have relished every opportunity to roll up our sleeves and make an impact by:
Prioritising partnerships, collaborations and joint initiatives with a variety of associations to expand our reach and influence. These included speaker sessions at ABTA’s Travel Trends 2022 and two Marketing Masterclasses, Aspire’s Leaders of Luxury, and the Silver Marketing Association Summit. We were panellists at the Travel Weekly People Summit and ABTA’s Travel Marketing Conference.
Participating in the exclusive Google Exec Circle programme that brings together their key business partners to discuss opportunities and challenges related to digital transformation. We have been part of the Google Premier Partner programme since its inception in 2015; keep in mind that this is the highest Google certification that exists.
Developing a robust online presence by launching a new and engaging website, devising a fresh and informative social strategy across key platforms, hosting marketing webinars, and producing high-quality content to educate and inspire. This included a Marketing Measurement Handbook, and ‘Keep calm and carry on: a marketer’s guide to turbulent times.’
Receiving outstanding praise and recognition for our marketing campaigns. The multi-channel brand awareness campaign we delivered for Celebrity Cruises won the Best Advertising, PR or Marketing Campaign at the Wave Awards, and the same activity won Best Use of Search at the Travolution Awards 2022.
This award is a testament to the incredible talent, passion and collaborative spirit within Accord. A reminder of our resolve to always exceed expectations, drive innovation and push the boundaries of what we can achieve together.
By collaborating with our clients to understand their business and marketing objectives, adapting to market and consumer behaviour changes, proactively monitoring performance, and adjusting strategies and campaigns accordingly, we delivered outstanding results while staying at the forefront of industry trends and innovations.
Last but certainly not least, thank you to our clients, partners and suppliers for their continued and unwavering support. We couldn’t have done it without you.
Sally Winfield
Sally is the CEO of Accord Marketing.
