Ramblers Walking Holidays Appoints Accord Marketing as Full-Service Agency Partner
Accord, the UK’s leading travel and tourism marketing specialists, has been appointed as Ramblers Walking Holidays’ full-service agency partner.
Initially selected as a creative partner tasked with strengthening brand proposition and positioning, Accord will now also deliver their media strategy and planning - devising an innovative cross-channel approach to drive consumer engagement, increase brand awareness and secure sales.
“We have a proven track record in the travel sector, so we are confident we can leverage this expertise to deliver exceptional results, both creatively and from a planning perspective. We hope this is the start of an exciting and long-term partnership, one which will continue to go from strength to strength.”
Kevin O’Regan, Managing Director, said “From the outset, we were impressed with Accord’s comprehensive and integrated approach to getting the most from the opportunities we have in an expanding sector of the travel market.
Accord’s focus on customer insight has helped with our decision making, and the communication and way of working together feels like Accord are an extended part of the team, not just a third party. We’re really excited about working with Accord as we develop the Marketing Strategy, helping us bring to life our vision that the world is more beautiful on foot.”
To discuss your next project with us, or learn more about what we can offer and how we can work together, contact us today.
Sally Winfield
Sally is the CEO of Accord Marketing.
