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News & insights

Explore industry trends, whitepapers, events, and more.

Travel, Digital, Creative, Strategy, Inside Accord, White papers Accord Marketing Travel, Digital, Creative, Strategy, Inside Accord, White papers Accord Marketing

Why Microsoft Ads deserve a spot in your digital marketing strategy

In today’s digital marketing world, diversifying your advertising strategy is key to capturing your audience across multiple platforms. While many advertisers focus solely on Google Ads or Facebook, they should include an often-overlooked but powerful platform in their strategy - Microsoft Ads.

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Travel, Digital, Creative, Strategy, Inside Accord, White papers Accord Marketing Travel, Digital, Creative, Strategy, Inside Accord, White papers Accord Marketing

Winter travel trends: A place in the sun

In the immortal words of Eddard Stark, ‘Winter is coming’, but with the cold drawing in, many Brits are looking to escape to sunnier climes. Based on Mail Metro Media’s latest research piece, they examine why, when, where, and how holidaymakers are chasing the winter sun in 2024/25. 

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